OUR AIMS
Our goals are pretty simple.
Empowering
Meaningful
Accessible
Inclusive
Sustainable
Ethical
We want to create clothes that make everyone feel confident - not insecure.
We want to create beautiful clothes that share a message, and celebrate craftsmanship instead of mass produced pieces with nothing to say.
We want to make sustainable clothing more accessible as an option to anyone who wants it.
We want to challenge the status quo of an industry that relishes being exclusionary and harmful.
We want to prove that clothes can be fun, expressive, slowly hand crafted and still do good for the planet that made them and the people who wear them.
The four key pillars that we center every decision we make on are: Transparency, Inclusivity, Sustainability and Individuality and you can find out more info on these key aims on our about page.